DIGITAL STRATEGIST & BRAND BUILDER

Elsa Lozano

I work with agents, boutique developers, and real estate firms looking to scale their digital visibility, credibility, and sales.
And yes… I believe in the power of good coffee too ☕️!

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Elsa Lozano

Hello!, my name is

Elsa Lozano

My focus is on optimizing administrative processes and applying innovative strategies in the field of digital tourism. Through my experience, I have developed key skills to ensure effective management, deliver exceptional digital tourism experiences, and perform data analysis that supports informed decision-making.

I am committed to integrating solid administrative practices with the latest trends in technology and digital tourism, using analytical tools to provide strategic insights. fields.

Diplomas & Certifications

Education

I am a professional with over 6 years of experience in administration, finance, sales, and customer service. I bring exceptional experience in administrative management and digital tourism, supported by strong research capabilities and a proven ability to translate insights into effective, real-world strategies.

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DIGITAL BRANDING AND PROJECT MANAGEMENT

2019 to 2023

I have acquired solid knowledge in digital marketing and project management, and I am in the process of learning user experience (UX) design through Domestika and Udemy.

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MASTER IN BUSINESS ADMINISTRATION

2013 to 2015

I obtained my MBA from the Monterrey Institute of Technology and Higher Education, complementing my training in business administration.

A decade of work

Experience

I work with agents, boutique developers, and real estate firms looking to scale their digital visibility, credibility, and sales. I am currently focused in real estate marketing, social media content, and sales funnels.

FULTON Design
Austin, Texas, USA (REMOTE)

2021 to Present

I led digital product development projects for small and medium-sized enterprises (SMEs) in Mexico, contributing to their digital transformation.

Binational Tourism Office
Juarez, México

2015 to 2017

I led digital product development projects focused on improving the tourist experience. Data analysis based on user behavior.

Kande Hotel
Dongguan, China

2014 to 2016

I designed and improved the guest user experience at the hotel, anticipating their needs and improving overall satisfaction.

Key Sills

Project Management, Digital Product Sales, Data Analysis, Use of Digital Tools (Figma, Slack, Notion, Google Analytics and Trends, Microsoft Office), Bilingual in Spanish and English.

EXPERIENCE & EXPERTISE

Consulting

A LA CARTE SERVICES

  • ✨ Avatar Creation
  • 🌀 Custom Sales Funnels
  • 📲 Social Media Content Strategy
  • 🔗 CRM Integration
  • 🎨 Personal Brand Positioning
  • 🌐 Creative Consulting & Digital Mentoring

DIGITAL MARKETING STRATEGY

I offer Digital Marketing Strategy services, designing customized plans to boost your brand through online channels, maximizing visibility, generating interaction and driving conversions with your target audience.

DIGITAL PRODUCT STRATEGY

I provide Digital Product Strategy services, developing tailored plans to optimize the presence and performance of your products in digital environments, with the aim of increasing their visibility, attracting your key audience and improving the user experience to drive product success.

Contact me

Shoot me a message!